Russia Upgrades the Digital Ecosystem of VDNH: Faster, Smarter and More User‑Friendly
Russia has launched a modernized VDNH web portal featuring a fully redesigned digital showcase, unique visual themes for each venue and a high‑tech architecture that dramatically improves user experience
One Platform Instead of Dozens
Russian tech company ENSIGN has developed a new version of the VDNH portal with a significantly enhanced user interface. Browsing the website is now almost as comfortable as walking through the exhibition complex itself. ENSIGN specialists built a unified platform that consolidated dozens of fragmented websites into a single modern service. The redesign simplified access to information, improved navigation clarity and reduced page‑loading time by nearly 1.5×.
According to the developers, LCP improved by 40%, while backend response times increased on average by a factor of 15.
A Unified Digital Ecosystem for VDNH
The project uses a modern technology stack: Nuxt.js for the frontend, Laravel for the backend and a microservice architecture. This combination ensures flexibility, scalability and resilience under heavy traffic. The system now adapts easily to events of any size.
A major innovation is the new “digital showcase” paired with an updated admin panel. VDNH staff can now publish materials, adjust visual themes and manage sections without involving IT specialists.
Another standout feature is the dynamic color‑scheme module: every venue receives a unique visual identity — from space‑inspired palettes to warm art‑themed tones. This makes the portal more vibrant and context‑aware. Developers note that the platform was designed for future scalability and can be integrated into festivals, museum programs and other cultural projects.
Digital Growth for a Cultural Landmark
The upgraded VDNH digital ecosystem uses modern technologies to bring cultural content closer to visitors and helps one of Russia’s largest exhibition complexes grow confidently in a digital environment.
