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12:23, 26 May 2026
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VR Simulator to Teach Sports-Center Executives Customer Service Skills

Moscow has developed a virtual-reality training program for sports-center executives. The simulator allows employees to practice common customer-service situations before encountering them in real life.

Moscow’s Department of Sports said the new simulator recreates realistic visitor-interaction scenarios that employees can practice in a safe virtual environment. Trainees work with documents, visitor databases and access keys while navigating simulated service situations.

Learning How to Handle Difficult Situations

The simulator’s goal is to teach employees high-level customer communication skills and prepare them to resolve conflict situations. The training program covers routine tasks such as helping customers purchase memberships, apply discounts or receive consultations about different services. Standard procedures can be learned relatively easily. Conflicts, however, are usually unpredictable – yet staff can still be trained to respond effectively. The VR simulator is designed specifically for that purpose.

After each session, the system generates a report interpreting the trainee’s performance, calculates the number of mistakes and provides a transcript of the dialogue with the simulated customer for further analysis. Around 400 employees from sports facilities across the Russian capital are expected to complete the training program this year.


Virtual Scenarios – From Flight Training to Boiler-Room Operations

Moscow is expanding its existing use of immersive technologies for training municipal employees. Similar simulators have previously been introduced for registry-office staff, property inspectors and paid-parking controllers. Registry-office employees, for example, practice public-speaking skills and emergency-response scenarios during wedding ceremonies inside virtual environments.

VR simulators are now used not only by government agencies but also by major companies including Aeroflot and Russian Railways. Airlines train flight crews with immersive systems, while the rail sector applies VR and AR technologies to train locomotive operators and maintenance teams.

VR-based training helps improve knowledge retention, reduce workplace injuries, rehearse routine and emergency situations and train employees at remote facilities. Engineers at the Yenisei Siberia Research and Education Center created a VR simulator for industrial workers that can recreate real industrial accidents and emergency-response scenarios without putting people or equipment at risk. In 2024, researchers at Vyatka State University developed the “Boiler Operator” VR simulator. It allows trainees to safely study industrial equipment operation, boiler-unit startup procedures and emergency-response protocols. According to the developers, the technology improves training efficiency for personnel working with new equipment and lowers the risk of workplace accidents.

VR Technologies Become a Training Standard

Professional training in Russia is increasingly shaped by emerging technologies. VR simulators are becoming a standard tool for workforce preparation across a wide range of sectors – from pilots and train operators to sports-center employees. Moscow has become one of the leaders of this transition and is building a library of applied training scenarios for different categories of service personnel.

For customers, the result should be higher-quality service: employees can rehearse difficult and nonstandard situations in advance instead of experimenting during interactions with real visitors.

“The new project will help sports-center employees improve their professionalism when working with visitors, while Muscovites will receive even better service every time they visit a swimming pool or gym,” said Polina Loginova, head of HR Services for the Moscow government.

Russia has developed steady demand for VR and 3D development, scenario modeling, speech analytics, skills-assessment systems and HRTech solutions in the public sector. Over the next several years, the country’s market for employee-training technologies is expected to continue expanding, with companies developing products capable of competing internationally.

A comfortable city begins with clear and attentive service. That is why Moscow is developing a customer-oriented approach across different industries and organizations. We support that work by creating training programs that help the city’s workforce apply high standards in practice. These programs include modern formats, including virtual-reality simulators. They are already used to train registry-office ceremony hosts, real-estate inspectors and paid-parking controllers
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